Production Studio

Focus: Typography in Graphic Design / Animation & Motion Graphics

We had to dow inspiration from the following artists:

Erik Spiekermann Putting Back the Face into Typeface http://www.gestalten.tv/motion/erik-spiekermann Erik Spiekermann (born May 30, 1947 in Stadthagen, Lower Saxony) is a German typographer and designer. He is a professor at the University of the Arts Bremen.

Cyrus Highsmith http://www.fontbureau.com/people/cyrushighsmith/ Highsmith is known for his original approach to drawing letter forms. His designs have been specified for diverse platforms including Rolling Stone, starwars.com, and the Ford Motor Company. He has also created custom typefaces for clients including The Wall Street Journal, Martha Stewart Living, La Prensa Gráfica, ESPN, Men’s Health, and El Universal.

Kyle Cooper http://www.artofthetitle.com/title/se7en/ Play title sequence and scroll down to “Note books” movie Cooper studied graphic design under Paul Rand at Yale University. Early in his professional career, Cooper worked as a creative director at R/GA - an advertising agency with offices in New York and Los Angeles. During this period, Cooper created the title sequence for the 1995 American crime film Seven, a seminal work which received critical acclaim and inspired a number of younger designers. According to Cooper, at the time he made the title sequence for Seven, main title sequences were behind of what was happening in print, music videos and commercials. He wanted to create main titles that were raising the bar creatively. Over this semester we will be creating and manually constructing fonts/character fonts.

Task 1 Animation, Architecture, Art, Graphic Design transcription Using the references provided or your own, transcribe shapes to make letter forms and or typographic characters. Lowercase or upper case, using the letters anesg. You should generate at least three different options. from the image samples provided or your own references.

Task 2 From your initial shapes and letterforms, draw up three rough alphabets. Finally selecting the most appropriate option to design for task 3

Task 3 Draw up final alphabet and recap previous tasks, ready for upload to blog for assessment week 6 Animation, Architecture, Art, Graphic Design transcription Using the reference provided. transcribe shapes to make letterforms and or typographic characters. Lowercase or upper case,using the characters anesg. You should generate at least three different options from the image samples provided. Select most appropriate design from your three roughs and draw up the complete Alphabet using graph paper. Scan work and up and load to blog at 72dpi Please annotate your work on the blog.

In this session I wish that we could include more drawing, not only to design typefaces, so in the end I included one.I didn't want just to rewrite one of the choosen alphabets so I looked for a quote:

“We need the tonic of wildness...At the same time that we are earnest to explore and learn all things, we require that all things be mysterious and unexplorable, that land and sea be indefinitely wild, unsurveyed and unfathomed by us because unfathomable. We can never have enough of nature.”

Henry David Thoreau, Walden: Or, Life in the Woods

Fort this one I found suitable a lion head that will express the wildness of nature, just one part of it is entirely finished to express the known part of the nature meanwhile the other half have unfinished lines and shapes, that is the mystery of it.